WEBINAR

How to market your side hustle

Soundbite Media

Posted: Wed 8th Apr 2026

Got a side hustle that deserves more love?

Whether you're selling hidden gems on eBay, flipping fashion finds on Vinted or monetising your skills and knowledge through coaching, freelancing or digital products, this fun and practical session will help you shine.

You'll be guided by Louise Chandler-Rutt, a marketing and communications specialist with years of experience helping business owners boost their visibility, build their confidence and communicate clearly.

Louise is known for breaking down marketing into simple, human, doable steps – so you walk away feeling energised, empowered and ready to promote your side hustle with purpose (and personality!).

Topics covered in this session

How to attract the right customers: Learn simple, effective marketing strategies that help you stand out and connect with the people who want what you offer.
How to promote your brand on a small budget: Discover low-cost tools and techniques to build visibility – even with limited time and resources.
How to turn followers into paying clients: Understand the essential steps for nurturing interest and converting attention into sales.

About the speaker

Louise is a communications strategist, PR expert and broadcaster with over 23 years' experience helping brands tell clearer stories, build visibility and connect with buyers and customers.

She has worked with organisations including the BBC, Nationwide Building Society, Superdrug, Network Rail and LloydsPharmacy, and is the creator of The Comms Kit – practical marketing and PR toolkits for entrepreneurs and brand leaders.

Explore our webinar library

Unlock more on-demand sessions designed to help you sharpen your skills, grow your business and stay one step ahead. Find more Lunch and Learn webinars

Soundbite Media

Fueling Brand Narratives & Driving Results Marketing, Communications & PR Strategist Louise Chandler is an award-winning marketing and communications specialist with 23+ years of experience in media, PR, and digital marketing. She helps businesses tell their stories with clarity and creativity to achieve real results. How Louise Can Help Branding & Visual Identity – Build a cohesive, memorable brand. Digital Strategy – Choose the right platforms for maximum impact. Internal Communications – Align and engage your team effectively. Marketing & PR – Craft campaigns, press releases, and secure media coverage. Social Media – Create dynamic content for organic and paid campaigns. Customer Journey – Optimize how customers connect with your brand. About Louise A Chartered CIPR Practitioner, Louise brings expertise in digital marketing, strategy, events, and crisis communications. She’s worked with brands like Superdrug, HSBC, Nationwide, and organizations including BBC and The Prince’s Trust. As an Enterprise Nation Advisor, she’s judged competitions, hosted workshops, and created 14 downloadable PR & marketing toolkits to empower businesses. Let's Connect Subscribe to Louise’s newsletter for marketing tips or read her Self-Employed Stories blog on LinkedIn for honest insights.

Disclaimer: The views expressed in this content is solely that of the author and does not necessarily reflect the view of Grow London Local. Grow London Local accepts no liability for any loss occasioned to any person acting or refraining from action as a result of any material in this publication. We recommend that you obtain professional advice before acting or refraining from action on any of the contents of the content.